Seelight
It is not easy for people with reduced physical capabilities to manage everything in the modern world. Not every city on the planet is adjusted for their normal existence in the society. But this is not a reason to give up and lock yourself within four walls.
Since 2012, we have been deeply involved in the Blind project to draw attention of the society and drive the problem from the dead-lock…and success was on our side.
Objective
After having conducted the research and having communicated with blind people we decided to try to solve one of the most important and difficult problems – orientation and navigation in the city. All Russia Association of the Blind (VOS) consulted us during the process of app development
Idea
SeeLight –is an application equipped with two interfaces The user fills with data on crossing lights anywhere in the world: whether they are equipped with a tactile paving and audible signals, and how long they function. Because of open API access, anyone can do it. Then, they will get tagged by gps tags on an interactive map. Other than this, any city executive board can share data on its city’s crossing lights. In this case, users will know about all of the crossing lights in their cities, and even what color is on at the moment.
Other than this, any city executive board can share data on its city’s crossing lights. In this case, users will know about all of the crossing lights in their cities, and even what color is on at the moment.
For those who face road crossing by themselves as a big challenge, such information will become a great salvation. The app identifies the direction and determines the distance to the closest crossing light out and notifies about it in a background mode. Now everyone will be able to hear traffic lights, if not to see them.
Just imagine: if all of the citizens in the world share information about a crossing light by their house, everyone will be able to hear any of them, if not to see them.
Result
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150
mentions in global mass media -
$150 000PR Value
More than 5000 traffic lights from all over the world on the map
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